Elevate Retail Experiences in Airports with 3D Spatial Intelligence
Paris, 10/02/2025 – Outsight, a leader in 3D Spatial AI Software Solutions, and E23, a premier provider of retail technology solutions, today announced a strategic partnership aimed at transforming airport retail operations using LiDAR-based Spatial Intelligence.
As the retail industry in airports continues to evolve, optimizing passenger flow, dwell times, and customer interactions is becoming essential for maximizing revenue and improving shopping experiences.
Charlotte Simon
Through this partnership, Outsight’s Spatial AI Software Platform will work with E23’s retail solutions, enabling real-time, anonymous tracking of passenger movements within duty-free stores, lounges, and commercial areas.
This LiDAR-driven approach provide airport retailers with unparalleled insights into foot traffic patterns, store engagement, and checkout behaviors, which helps retailers optimize store layouts, product placements, and queue management.
This allows airport operators and retailers to enhance sales conversion rates, reduce congestion, and tailor offerings to meet passenger needs more effectively.
"Travel retail faces unique challenges in understanding the 3:1 ratio of non-purchasing to purchasing travelers," said Alessandro Lo Piano, CEO of E23. "Our combined solution transforms this challenge into an opportunity by providing actionable insights that bridge the gap between attraction and purchase decisions.”
Anne-Sophie Dubois
Raul Bravo, President and co-founder at Outsight, added: "This partnership with E23 is a step toward modernizing airport retail experiences. LiDAR-based tracking offers a privacy-friendly yet highly accurate method of understanding passenger movements, enabling data-driven decision-making that benefits both retailers and travelers alike."
About Outsight
Outsight's software solutions track and digitize human and vehicle motion using 3D LiDAR data and Spatial AI techniques.
Transportation hub operators, including airports, train stations, sport venues, road infrastructure, and industrial sites, can now access precise and anonymous Spatial Intelligence data to enhance operations, optimize visitor experiences, and increase security and safety.
Our international team of scientists and engineers drives solution development from Paris, San Francisco, Dallas and Hong-Kong.
We believe that accelerating 3D perception technology adoption through robust and scalable Spatial AI solutions will significantly contribute to a smarter, safer, and more sustainable world.
About E23
E23 leads the travel retail analytics sector through its advanced data processing platform that has profiled millions shoppers in retail environment along side various Retail Media contexts such as sales corners, merchandising popup, temporary locations, etc .
The company's integration of LiDAR technology with sophisticated tracking systems provides premium brands with real-time behavioral analytics.
Operating on a 5-minute refresh rate, the system further analyzes shopper behavior by monitoring product interactions and purchase completions, with all metrics broken down by gender and age groups, and subsequently enriched with socio-behavioural and travel-related features.
E23 enables dynamic optimization of retail spaces and marketing strategies in airport environments worldwide.
